• Whitley Schlichte

What is Pure and what happened to McGinnis & Berger?

Updated: Dec 18, 2019


Whitley Schlichte

August 21, 2019



This past year, our clients have probably noticed that our email signatures suddenly changed from “McGinnis & Berger” to “Pure, powered by McGinnis & Berger” and the Pure logo has shown up on some of the documents we’ve sent you.


But don’t worry – McGinnis & Berger is still here!


Purely Solutions, LLC, or 'Pure' for short, is a company birthed out of McGinnis & Berger and its long history (read more about our history here). Around 2015, we realized that accounting technology and tools were becoming increasingly more available, efficient, and impactful. So in order to expand our offerings and deliver the best possible services to our individual and business clients, Pure entered the scene.


Together, McGinnis & Berger + Pure handle more than just tax. We offer integrative accounting solutions such as bill pay, bookkeeping and payroll, all of which are synced together to make your life simpler.


Even though we’ve added Pure to the mix, the same names and faces of McGinnis & Berger are still here, always happy to assist you.


The future looks bright for our firm and we’re excited to bring you with us. Thank you for choosing McGinnis & Berger + Pure!


Please contact us with any questions or concerns.

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